Protendo said: "According to Polish daily newspaper Puls Biznesu(Business' Pulse) in 2013, CDPR CEO Adam Kiciński estimated the game's total budget at over 110 million zł (Polish Zloty, $30 million). Of that total, 45 million zł ($12.2 million) was production budget, while another $25 million was going straight to marketing." Note: It doesn't really matter, I was just saying that marketing costs are no small contribution. |
This is old.. they expended way more.
But like you said it didn't matter... fact is marketing is pretty big budget in any big game.