EA E3 Conference 2015 - Started

[MoHasanie]

FatedReality said:

MoHasanie said:

I don't get the point of free DLC...why can't they just release that DLC content as part of the original game? 

So you dont trade it in. DLC is an effective way to make the consumer keep the game longer by periodically releasing new content over an extended period of time.

Ah, good point. Its actually a pretty good idea then. No wonder EA is doing it...