Saw this last year as well.
It seems with the decline in interest for XB in general, that the Swedish market has a decline in interest in gaming.
2009 to 2014 drops are quite interesting.
Sweden -53% -3m
Norway +9% +150k
Denmark -59% -2.2m
Finland -37% -800k
Oddball is Norway actually increasing, though the massive drops in Sweden and Denmark are quite concerning.
Sweden is still the largest market but its marketshare has fallen from 43% to 35%. Norway may have a chance at being top nordic market soon from being the smallest in 2009.







