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outlawauron said:
sc94597 said:

How accurate are Famitsu's digital numbers though? I mean they say Super Smash Bros 3DS only sold about 6% digitally in Japan, but the rates are much higher than that in other regions (about three times as much.) Considering Nintendo's other statistic of 30% of total digital sales being Japanese I just can't see how this adds up, unless there are a lot more exclusively Japanese games that sell digitally. If 10% of sales worldwide are digital, on average though, that would mean if a game sells 200k worldwide it must sell 20k digital. However, let's say the game sold 50k in Japan 60k in Europe and 90k in NA. With Japanese digital sales at .3*20k = 6k. 6k/50k = 12% digital sales. It just doesn't seem likely to me that Nintendo can report that 30% of their digital sales are Japanese, but Famitsu reports Japanese digital sale rates half or even a third that of European and North-American numbers. 

After searching futher:

http://www.neogaf.com/forum/showthread.php?t=845222

"So, we should consider this numbers as the minimum digital sales, instead of a total sales."

It sold 6% for that month. The charts aren't lifetime digital/physical sales.

I would think digital sales would be pretty frontloaded, as they appeal greatly to people who are impatient and want to get the game without having to travel to the store (maybe that is one reason why Japanese digital sales are less - higher store to people density.) Still I can't reconcile low Japanese digital rates, at about 2-6% for Nintendo games according to Famitsu, while Nintendo claims Japanese digital sales (after dropping) make up 30% of total digital sales and then also claims that their digital sales make up 13% of total sales in NA , especially when Japanese sales usually are less than NA/European sales overall. 

This means Japanese digital sell-through rates (for Nintendo) must be close or larger than NA/EU because they are selling almost a third of all digital games, while selling fewer total games in general than the other regions.