Sony to "aggressively invest" in PS business in 2015

[sales2099]

Protendo said:

sales2099 said:

This will be a short gen if Sony really wants to run away with 1st place.

Nintendo/MS can easily decide to "flip the board game" by jump-starting a new gen, like 360 did in 2005.

At the rate PS4 will succeed and continue to gain ground, I can see this gen ending as early as 4 more years.

Microsoft might exit the console market completely focusing on taking back the PC market. Nintendo isn't really a threat at the moment. In all honestly, I think this is the most likely situation if Sony plays hardball.

Xbox One was the test to be profitiable form day one. (Not happening) The Xbox brand isn't worth the trouble with stockholders if it doesn't perform.

Or they could just start a new gen and reap the profits while Sony is forced to stumble out the PS5 as a response. But Xbox is useful in that it gives MS a consumer presence beyond the PC.

That said, nobody believes MS is foolish enough to focus solely on the PC market. Unless that means a hostile takeover of Valve, and therefore Steam, that too has little chance of success.