I know exactly what you mean.
How about we fill in the blanks?
The idea of a ________ rivalry with Nintendo is an irrelevance. Those formats don't appear in our planning. It's not a fair comparison; not fair on them, I should stress. That sounds arrogant, maybe, but it's the truth. With the ___ , it's fair to say that Nintendo stepped out of the technical race and went for a feature differentiation with the ___ ____. But I fear that it won't have a lasting impact beyond that of a gimmick - so the long-lasting appeal of the platform is at peril as a direct result of that.