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PS3: 40M; first party software shines through + PS brand and PS2 users upgrading
360: 25M; lack of support for microsoft brand outside USA
Wii: 50M


PS3: 60M
360: 45M
Wii: 55M; massive decrease in sales after 2 years

Top Ends (in 2010 not 08)

PS3: 100M; after good late 07 and 08, 3rd parties turn back to Sony
360: 55M
Wii: 65M

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