Will PS3 top 100 million?

[SlorgNet]

The PS3 will *smoke* the 100 million mark. It may hit 135 or 140 million, before it's done.

Here's why: half of all console sales occur during peak season, from October-December. Half are non-peak.

Weekly PS3 sales during non-peak, 2007: 94,569.
Weekly PS3 sales during peak, 2007: 301,588.

Weekly PS3 sales during non-peak, 2008 to date: 191,611.

Notice the trend? That's a doubling of sales, during the slowest part of the year. Without a price cut, sales would probably hit 380,000/week this holiday (due to more games out, BluRay is the new standard, more HDTVs) and Sony would sell 12.4 million units for 2008.

But Sony *will* chop the price to $299/299EUR, which isn't far off from the Wii's current price tag. Peak sales could easily hit 450K/week, or higher. We're talking 14 million in annual sales at a minimum, possibly as high as 16 million.

2009: $199/199EUR PS3 = annual sales of 22 to 25 million.