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With the delay of U4 and Zelda, are COD and Halo 5 the only truly big holiday titles this year? There are still other AAA games, sure, but none with this kind of impact.

Seeing as how MS usually gets the COD marketing deal... Can you imagine the damage a 300$ XB1+Halo5+NewCOD bundle would cause? That is, if MS is willing to incur those costs for the sake of recovering market share.