One is more about the composition of it all, the interplay of colors and contrast, of shapes and line, of space and negative space, a unity of visual themes. That's art direction and nearly every game has that to some degree. Without art direction, you really just have reality slapped onto a computer screen and reality unfiltered by some sort of artistic direction can make for a pretty blah visual experience.
The other is purely about impressing through the display of technological prowess. Few games focus (almost) entirely on this. You cannot have a game that will have any lasting appeal that way because quite frankly, there will always be a bigger show. The original Crysis is the epitome of this. The majority of that game is as generic as it gets but at the time it was gushed over as the pinnacle of technical achievement. Now? Hardly. This isn't to say it's ugly, it's just that there's a bigger show to see. That's the key difference. You can appreciate both, that's fine, but there is a reason why art direction is given such weight.
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