HBO and Comcast are both anti-consumer. The new HBONow app is going to cost $15 per month. What on earth makes them think they can charge twice as much as Netflix when Netflix offers more content? Literally the only thing I would want HBONow for is Game of Thrones. The movies and other shows would just be a bonus. $7.99 would be right at that sweet spot where I could completely forget that I'm even paying it. I can't do that with $14.99.







