The Man who put Sony back on Top of Video Games

[mjk45]

bananaking21 said:

KLXVER said:

He just seems fabricated. Everyone at Sony always go "Shu is one crazy guy and we love him" Like they are building him up to be the guy they pull out when they get bad press and everyone goes "Awwwww Shu is so sweet. Sony could never do anything bad with that guy around"

its part of PR. just like how phil spencer is painted as the "good guy" that "Cares about gamers and gaming" suddenly after the DRM shit happened and people started hating on vagina face... i mean don matrick. 

Not fabricated, more like they made use of his growing profile, what got the ball rollling was his twitter account , he used it to chat about gaming and soon found himself answering broader questions and has more followers appeared  he in his own words " became a defacto spokesman" .something that he didn't set out to do but his position made him in hindsight an ideal spokesman, rather him than some pr guy who doesn't know or understand the fuller picture.

The article is one that we see many times , some one  writing about a subject with little to no research ,if they had done their job properly they would understand that during the main faze of the PS4's development cycle Shu was doing what he's still doing heading  swws , not overseeing the PS4 as well , since  Cerny headed the PS4 project.

All I take from this is because he has a media profile and is seen a lot on stage promoting PS4 and oversees studios like Naughty dog ,some  people like this reporter look at that and jump to the conclusion that he is the mastermind behind the Ps4's success.