Salnax said: Short Version: Zelda in Japan is an upper-middle sized series for Nintendo, comparable to Kirby and Donkey Kong. However, it is simply overshadowed by its success in the west, where it is simply a tier higher on the totem pole.
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I agree with everything you wrote.
I of course only mean "big" as a relative term. Many people consider franchises like Persona to be absolutely huge in Japan, but in reality, Zelda typically sells more, or at least on par. Like I suspected, it seems as if people only have this notion based on the fact that Zelda is huge in the west, so in comparison, the sales in Japan seem insignificant.