a way Sony can save it's mobile division

[phinch1]

Captain_Yuri said:

Not really... Windows Phone/BlackBerry is the perfect example as to why getting rid of android is a bad idea. If you aren't iOS or Android, you are going to fail miserably and that is due to the fact that your appstore is no where near as big as iOS or android and therefore, most people won't care about your phone. And I highly doubt people care about the Playstation Brand when it comes to mobile and anything to do with Playstation can be done while keeping Android as your OS

Imo, the thing that sells hardware in the mobile space isn't specs or anything like that, its Marketing and that is where both Apple and Samsung hit their audience cause imo, both Apple and Samsung can sell shit but they can market it to make it look like gold which the casuals will buy it and that is where Sony needs to improve on if they want to save their mobile division. Don't get rid of Android cause they need the apps library, and sure, integrate playstation but mostly focus on marketing and somehow find a way to market it as great if not better than Samsung/Apple and they will be competitive again

Nokia/ windows as much as I personally hate selling the device at work is actually really popular and yeah to start with they didn't have as many apps as android or ios but it is getting there and has been very successful successful, Sony could leave android behind if they got indie developers to produce mobile games for their app store as games are unbelievable selling point, you would be shocked at the amount of customers in their 50's 60's and 70's buy devices if it can run candy crush