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You win some, you lose some. Nothing lasts forever. What goes up must come down.

I don't know... Maybe reviewers are getting jaded or something? Maybe a focus on graphics, which I feel are plateauing, means more resources are being put towards visuals, not so much player enjoyment? Marketing departments know the average consumer uses their eyes when out shopping and watching ads. Orders from the top dictate a game look nice thus influencing game design rarely for the better. A number of factors could be at play here...

Hopefully BB and U4 can help redress the balance.