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I think you're off base OP, the reality is that EVERYONE already has a smartphone so someone making smartphone games doesn't have to work that hard to attain interest from customers. Nintendo on the other hand has to market and attract people to BOTH their handheld systems AND games. the reality is that this is a much more difficult task

again, people already have phones. They don't already have a Nintendo DS necessarily. naturally someone might be quick to be attracted to a smartphone game since they already need and have a telephone or cell phone or whatever