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celador said:
I think Sony should ride out most of the year at $400, even if X1 gets ahead, and then have a large price cut right at the start of November. $70 or so

 

PS4 has now become a premium product.  I think a different strategy is in order. Maybe they don't undercut the Xbox One.  The Xbox One holiday sales gave us unreal assumptions because people rushed out thinking it was a limited time thing. It was manufactured demand.  Sony definitely has the upper hand.