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Nuvendil on 24 January 2015
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curl-6 said:
Johnw1104 said:
curl-6 said:
Johnw1104 said:

I'm definitely looking forward to those but I always expect Nintendo to fail when it comes to advertising... It's hard to believe this is the same Nintendo from the late 80's and 90's. Heck, they were better in the first half of the 2000's.

2006-2010 was them at their best as far as marketing goes, as reflected in their sales. It's amazing that it took them so little time to utterly lose the plot.


That's certainly true, they managed to bring in otherwise disinterested demographics to sell the Wii and DS to. I suppose I was referring to the funny and/or clever advertising that targeted "gamers" back in the day.

At this point they're not doing a good job with either.

"Now you're playing with power: super power!"

Ah, them were the days...

I loved "Get N or Get Out" myself and I think that suits them right now as a matter of fact.  They're doing their own thing and focusing on production of uinque products so they might as well flaunt it.  Being different can be off putting if spun one way or badass if spun the other way. 

Also, it's hard to imagine that Nintendo is the same Nintendo from NOW.  I mean, one minute they do something brilliant, the next they do something asinine.  The directs and the Digital Event are, imo, excellent in concept and have an excellent message of consumer focused business.  Little to no double talk and pissing contests with others, just "here's you some content."  But the Wii U launch campaign and 2013 holiday campaign?  I mean my word. 

IMO E3 2014 marked a turning point and Nintendo's advertising is trending up.  And I honestly think that is the major reason for the maintained momentum coming out of December for Wii U; it's doing much better on Amazon.  Why?  Cause ever since E3 2014 NIntendo has done *enough* right to have people pay attention.  Now they just need an organized campaign to really push it and capitalize on the massive backdraft that much of the industry is feeling (Watch Dogs, Destiny, Assassin's Creed Unity, and Master Chief Collection have caused a *lot* of drama).  But I don't know if they'll be willing to spend the cash.