Not trying to defend the gamepad, even though it is one I use every day instead of ipad, mac book, Lenovo android pad or PC. It is my personal taste and does not apply to everyone.
BUT...
...in 2010 when Wii U were starting to go from mind experiments to real prototypes - what was the big event on the technology market? The iPad came and was an instant success. Furthermore THQ launched the uDraw with initial great success in the 2010 holiday season.
Nintendo had experience in touch screens from DS and from doing cheap hardware. They needed the "casuals" (that might like a cheap ipad) to stay with the Wii brand as much as they wanted to appease third party publishers need for a "traditional" controller.
The other console manufacturers was not sure that it was a bad idea with an extra screen even one year after the Wii U launch, which they show with SmartGlass and Remote Play.
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