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Greenbeans said:
Selling the console for less than it costs to make is called falling into a money pit. Businesses like Microsoft with many other profitable branches eventually get rid of money pits.

If they lose 20 bucks for every console, that's 20 million dollars not in their pocket.

Businesses, even ones worth billions, don't want to be without that 20 million.


Or they don't sell as many consoles as they will now and make less money and lose marketshare. 1 is a better situation.