MS goal is one they can't reach. No one can. The whole point of the Xbox line was to be the one box in the living room space for everything. Music,Movies,Games.
Problem. The living room is no longer stationary. The living room thanks to laptops,phones and tablets is mobile. Few kids even watch TV anymore and I mean the physical big TV. It's on devices. For those who do sit in the living room have smart TV's or Roku or Apple TV Amazon Fire. It's a crowded market. MS with XB brand still aiming for what they aimed for in 2001. PS2 won that war. PS3 took it further and now it's not even relevant.







