Sony ending partnership with FIFA

[MoHasanie]

Munkeh111 said:

MoHasanie said:

Munkeh111 said:
So Samsung replaces Sony and Qatar Airways replaces Emirates

Nothing is going to change

That's interesting. Both Sony and Emirates' deals were coming to an end anyways, so Samsung and Qatar Airways were probably gonna out bid for the sponsorship rights anyways. 

Both companies are just attempting to gain moral goodwill

FIFA's name is far more positive than toxic in most places around the world

True, even Qatar Airways has been accused of treating its staff horribly. And more importantly, Qatar Airways wouldn't want their biggest compeitor (Emirates) to be advertising all over their country's world cup.