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DonFerrari said:

I don't rule out the possility of sony looking at the subject just wanted to confirm that there is no basis besides it make sense trying to profit on second hand (ps pass was a not overly customer burden but they discontinued it) giving discount on digital is quite enough on the no second hand drm subject.

The pass itself wasn't overly a burden, but the pass itself coupled with Gamestop's ridiculous markups is pure insanity from a consumer perspective.   Which is basically where the translating costs to consumers thing comes into play.