Digital future is slow to transition and digital customers have to suffer.

[alabtrosMyster]

yvanjean said:

I'm getting really annoyed with digital gauging of customer. We already know that digital game should cost 20-50% less then retail. 

*Zero retail mark-up (avg 25%)
*No manufacturing and distribution cost
* Reduce marketing cost (game can be sold with just digital marketing)
* No resales lost revenue
* Reduce risk and zero change for overstocking and potential loss of Digital compare to Retail.

Even for gamers we all agree that there more value if you can get a retail copy vs digital copy.

Xbox One owners will also benefits since Microsoft will have to match the digital price set by Sony.

You forgot that downloaded games lend themselves much more easily to DLC type add ons and other in game transactions... that also raise revenues...