http://www.gameinformer.com/b/news/archive/2009/09/22/price-cut-sales-increase-temporary.aspx?PageIndex=652
Aaron Greenburg - "I don't believe the price cuts will impact the market dynamics too dramatically in the long term. We typically see a month or two of lifts and share adjustments, but then things tend to settle back to roughly the established market ranking."
http://ca.ign.com/articles/2009/10/16/microsoft-confident-xbox-360-will-outsell-ps3
Aaron Greenberg, director of product management for Xbox 360, told GameInformer the company acknowledges the PlayStation 3 will outsell the Xbox 360 for the month of September, but isn't concerned in the long run.
"It is not a real concern to us – in fact, I can tell you to that when NPD releases September sales later today, we fully expect PlayStation 3 will come in as the console with the most units sold for the month," Greenburg said.
"This is frankly not a real surprise to us or the analysts that follow this industry, as it is typical to see a short term bump following the introduction of new hardware and pricing into the marketplace. What I can tell you is we remain confident that Xbox 360 will not only outsell PS3 for the full calendar year, but for this entire generation."
"It is similar to a game of baseball, it is not about just winning one inning, but instead being able to win the game by consistently delivering across all nine innings," he added.
