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People who use the term sheep tend to be a dumb conspiracy theorists, determined to prove their own superiority through utter BS.

You seem to be trying to make an argument that people who buy what you don't like are sheep. More misguided ego driven BS.

Just because people spend their money differently to you buy doesn't make them sheep, incapable of making a reasoned decision for themselves. People have different needs and wants to fulfil, whether a cod/halo fan, a mobile phone gamer, a Nintendo fan or an indie game fan. Some choices can of course be more informed than others or simply based of different criteria, but you aren't necessarily cleverer simply because you like the chain of reasoning which lead you to buy what you bought.