Rumor: Sony readying “massive PlayStation 4 bundle” for Black Friday

[MoHasanie]

RolStoppable said:

MoHasanie said:

Areym said:
Knack. Bundle the shit out of Knack = profit.

How does bundling g game for free result in making a profit? 

Step 1: A free game conveys value, raising the probability that the console sells.
Step 2: People will be motivated to buy another game after they find out how "good" Knack is.

Higher sales does not necessarily mean more profit. Especially on black Friday when there are so many big deals, profit margins would be small. Also Knack is not a system seller but I agree with you that increases the value of the bundle.