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curl-6 said:
Nuvendil said:

Well no, to survive they need to build their fanbase. They tapped into markets last gen, but failed to make 90% of the new comers into actual fans. The Wii period was a gilded age, the good sales figures hiding the decay of the Nintendo and Wii brand as Nintendo sat on their laurels for the better part of that gen in terms of marketing and in some periods in terms of software production.  And on that note, this art direction is far from hamstringing the possibility of that. 

You don't build your fanbase by appealing only to the ones you already have while doing nothing to attract new ones.


True, but art direction has little to do with that honestly.  People like to build up the "realistic zelda=sales, unrealistic=fail" shtick, but if that were true than Majora's Mask would be higher than Wind Waker in terms of sales instead of over a million behind on a platform with a much larger user base. 

This game is open world, the first trailer had a lot of action to it, and so long as they market those aspects (fluid combat, open world exploration, action, epicness, etc), the art direction will have little effect.  Look at No Man's Sky's hype.  Look at Borderlands.  Unrealistic art style isn't hurting them.  Market perception and reception are both more malliable than people make them out to be.