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These things MS are doing wouldn't really change much. For bragging rights they can say they won november and december, but if winning means that they sold 20k-100k more than the PS4 in those months thats not really anything. Especially if come next year its back to PS4 winning every single month again. It doesn't really change much just stops the gap from growing as fast as it could. But the gap is still there.

Having said that sony will respond though, they have no reason not to. It will take nothing out of them to drop their price by $50 for the holiday season to and bundle a couple of older games or even a new game. The amount of consoles they would sell in europe will make up for whatever hit they may take for selling in the US at a lower price.

Personally I don't think they will actually drop their price, I think they would just up the value of the $400 box. They can sell the PS4 at $400 with Infamous, TLoU, KZ:SF and Knack and it would make any difference to them whatsoever.