Nintendo: MK8 at 3.49m (retail + digital) as of end of September. Undertracked on VGC?

[Kerotan]

curl-6 said:

Kerotan said:

sundin13 said:
Typical digital attach rates are around 10% and people tend to think that people with Nintendo consoles buy digital less...Either everyone predicting 500-600k digital didn't do the math or they think that MK8 has a pretty giant digital attach rate

270k digital would be 10% of 2.7 million.

MK8 is not a typical title. It's by far the most hype game the Wii U has had and will have. It's not unreasonable to think double the people bought it digitally compared to your average game. 

Why would more hype lead to a higher proportion of digital sales specifically?

it's a game fans will know they will love and won't be trading in 2 weeks later. FOr example I will buy GTA 5 digitally but if I was to ever get say Destiny it sure as hell wouldn't be digital unless it was a flash sale at bargain price. Minecraft for example has a very high level of sales that are digital. Cheaper title but same logic.