Microsoft ditching the Nokia name on smartphones

[Imaginedvl]

RavenXtra said:

MoHasanie said:

Not in terms of phone brand recognition. Most people don't even know MS makes phones or even has an phone operating system. And in developing countries, the old Nokia phones still sell a huge amount. 

This. Nokia's brand is massively recognizeable when it comes to phones, seems wasteful for Microsoft to have spent so much on the brand only to ditch it.

Microsoft did NOT buy the Nokia brand... Just the phone division.
http://en.wikipedia.org/wiki/Nokia

Also Microsoft can use the Nokia name for 18 to 30 months only, so again, it is just normal and expected.