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walsufnir said:
Marketing partnership between Sony and Activision payed off, obviously. Money spent well.


What the most noteworthy IMO is that they risked to spend the money on a new IP, like they spent money on another new IP, Watch_dogs with success.

Their money was indeed really well spent between Destiny and Watch_dogs, the only money they spent on marketing exclusivity this year, I do think, both games being the best selling games of this year.

But PS3 hardware > X360 hardware in UK this week? Wow!