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DonFerrari said:

Quite possible... it baffles me that MS during X360 times (without Gears being theirs) the brand was 25B but people saying Sony in entirety were worth less.

And you know how they came up with all those pointless valuations for the Xbox brand, all they did was use a simple revenue multiple (price-to-sales) that used Nintendo as the benchmark.  

It all depended on how much Nintendo's stock sold for times its trailing 12-month revenue then applied to Xbox revenue estimates.  The higher that multiple was on Nintendo's end, the higher value they could say the Xbox was worth.  

It's a simple and erroneous calculation that has little basis in the reality of the situation.  Nintendo shouldn't be used to determine the value of Xbox because they are too different and using multiples gives us a shortsighted view.