Sony To Post $2 Billion+ Loss

[Arkaign]

TheBlackNaruto said:

Dannyson97 said:
Sadly the only thing Sony has going for them is the PS4.
TVs, Music, Phones, Computers, Vita, even Movies are all dragging Sony down.

Actually thier best division is thier insurance/financial service division(oddly enough lol). Followed by music and movies then finally PS is the 4th best from what I can remember.

Launching a new console is really expensive until things get up to a critical mass in install base. As successful as the PS4 is (beyond expectations of course), 10M or even 15 and 20M install base isn't going to be super profitable. But when it hits 40-60-80M, it's going to start raining money on Sony.

People forget that it takes a TON of money to launch a flagship console, there are soooooo many factors, that simply making $11 per console doesn't begin to recoup operational costs. But when you have 50% of 40-80 million PS4 owners on PS+, all the game sales, accessories, etc, it should shape up to be more profitable than any console in history if it reaches 100M. Remember, Wii didn't have a subscription or much direct-digital sales revenue, whereas Sony should REALLY start cranking it out.

But you have to reach a critical mass first, and we're not there yet. At least they're on track, PS3 is still floating them fairly well from Europe (top software sales). XB1 is not on track to be profitable any time soon, and 360 is tailing off pretty quickly.