Microsoft Exec Explains Why They Don’t Post Xbox One NPD Numbers Often, Defends Lack of New IPs

[Burek]

sully1311 said:

Burek said:

Every single time, one minute after NPD, Major Nelson would announce xth consecutive victory. Every single time, even during the very slow summer months. 

I wonder what has changed? They did a few months of damage control and downplaying, now they stopped completely. I wonder if September is still considered a slow summer month over there in Redmond?

"He acknowledges that his team is building its momentum against a Sony that currently is rolling forward. "They beat us in June. They beat us in May," Spencer says. "These months are small if you look at the sales. I think the whole month of June is about one week in November. They're winning, and they'll do their PR around it, and that makes sense. The battle is really September, October, November, and December."

http://www.gameinformer.com/b/news/archive/2014/08/12/i-want-to-win-this-generation-says-xbox-boss-phil-spencer.aspx

September is important for them, from the boss' mouth. 

So, we can expect them to openly come out after September's NPD and proudly announce 9th consecutive loss?