BraveNewWorld on 03 September 2014
Remember guys this isn't some peer-reviewed study. Some guy went to the mall and gave people one minute to name game characters. He was content with accepting things such as "the guy from Zelda". I just thought it was interesting.
A more accurate survey would likely entail showing official artwork of video game characters, and asking people for their exact name.
So they'd have to say 'Pikachu', 'Mario or Super Mario', 'Sonic or Sonic the Hedgehog'.
"On my business card I am a corporate president. In my mind I am a game developer. But in my heart I am a gamer." - Satoru Iwata
