First Xbox One was a 2014 console not a 2013 console so the 1st mistake was to get afraid of the competition and do a poor launch.
Next mistake was the focus, Don Mattrick wanted to sell the console as entertainment machine and he was not right. Xbox One is a gamers machine first and entertainment console second. This is the way Phil is doing so I think Xbox is on right track.
Third was lack of power or proper SDK at launch, it would have been great if Ms invested a little bit more in GPU and use a 1.5 or 1.6tflops GPU and a bit more ram 12GB ram DDR3. Even now I am happy with specs but you know more power is not bad.
In short Don Mattrick was after the casuals and he failed big time because his strategy was not proper. Phil is catering to both parties casual and hardcore with a greater focus on games.
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