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The factors to take into consideration are the overall size of the market for game consoles relative to the 6th and 7th generations, and then the projected market percentage the PS4 in particular could be expected to take, based upon existing trends.

It's not that simple obviously, but if there's a total market for say 200 million consoles over the entire duration of the 8th gen and the PS4 holds 50% marketshare, there's that 100 million number.