Videogamer article: Why the PS3 doesn't need a price cut...

[Rock_on_2008]

The poor US economy is doing more than just hurting American interests -- it's threatening the chance of a PS3 price cut too.
PS3 price cut

Can I get a what what? How 'bout a price cut then?

Economics and video games rarely intersect unless you're playing SimCity or an RTS, but nevertheless today's poor US economy could be taking a PS3 price cut off the table for 2008.

Basically, the US dollar stinks right now, while the Japanese yen is surging. How does this affect you? Well, if you're one of those gamers who's waited to buy a PS3 because of price, and thinks that the 2007 Sony price cuts will continue in 2008, the future isn't looking as inexpensive as you might have hoped.

U.K.-based gaming pub GameIndustry.biz reported today that the current economic conditions described above could impact the Sony's ability to offer any further price cuts on the PlayStation 3 in the foreseeable future. Sony, for its part, says it has a plan in place to deal with it.

"As to the situation of the US dollar's weakness in the medium to long term, we already have a strategy to deal with it," said Ryoji Chubachi, Sony president. "We will lower our production costs as possible as we can and we will choose production sites to cope with the industry's weakness, and in the short term, we will try to accept more orders."

In layman's terms, that means you can expect to see the PS3 SKU price points pretty much set in stone for the remainder of 2008.