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Primary deciding factor for me, between retail vs digital -

Retail - I buy the physical copy, the game is mine, will work on any console anywhere that functions properly.

Digital - Someone else on the other end of my connection can flip a switch, and the game no longer works. DRM is rather annoying when it requires an internet connection to verify your copy of the game, when your router is acting up, the online services are down, etc. Having to deal with this issue on Rock Band for 360 lately and it's really bugging me.