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curl-6 said:
Seems to me more like a stopgap attempt to counter the lack of big games now that just about everything's been pushed back to 2015.

A stopgap attempt that began a few years ago when they started working with studios like thatgamecompany, PixelJunk, and Giant Sparrow?  That doesn't make a lot of sense.  Even most of the PS4 titles had to have been in the pipeline for a year or so before launch.  They've even taken the strategy to Japan with Playstation CAMP.

No, it's clear they came up with this plan quite awhile ago.