Sony has already managed to cut the costs of PS4 hardware production

[Aura7541]

TheDrill said:

kitler53 said:
good for sony. they really need ps4 to be profitable right now so i'm happy for them.


still,.. i hope they cut the price sooner than later. do that whole "deal" thing this holiday like MS typically does and then drop the price officially in spring. i want ps4 to keep it's momentum up and not let xbox claw it's way back to relevance.

too late, X1 price cut already made X1 *temporarily* relevant in the USA

I fixed your comment for better accuracy of the situation. Even VGC has the PS4 outselling the X1 in the US despite price parity.