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NiKKoM said:

google plus intergration doesn't really matter anymore.. they collect data other ways so google plus isn't neccesary anymore
if you read their privacy policy:

We may collect device-specific information (such as your hardware model, operating system version, unique device identifiers, and mobile network information including phone number). Google may associate your device identifiers or phone number with your Google Account.

it's already device based.. so if you ever logged in on youtube, gmail they connect the dots.. and then they do another level of inception..

We may collect and store information (including personal information) locally on your device using mechanisms such as browser web storage (including HTML 5) and application data caches.

you don't even have to do a google search.. they have checked your caches already and know where you have been on the web

Now that's just disturbing.