Arkaign said:
Compare the weekly sales to April. If 160k is correct, nothing has changed beyond about ~10%. If it also turns out that most of the bump was accounted for in the first few days (pent up buyers who waited out May for the $399 SKU availability), then July could be considerably worse. At or below the ~28k/week of April again. In a 4 week month, means ~112k. |
to be fair
the 5 weeks of npd tracking includes still one week without the kinectless sku and horible low sales ;)