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The OP should quote the paragraph that actually describes what he doesn't want to work on:

"All these trends have been there for a long time. I used to be hypothetically
antsy about a major ad-run operation going long in VR. Now that Facebook has
bought Oculus, that's not a hypothetical anymore.

Now, I'm writing this just as the kerfuffle about Facebook running psychological
experiments on their users is ebbing. This is not surprising; if you're trying
to maximize engagement (and thus ultimately ad revenue), these are the kinds of
trials you run, because you want to know what to show to people.

So imagine a shared universe MMORPG, expressly operated by a company that
*already knows all your friends*, that's trying to maximize your engagement
("hey, all your friends are playing right now, don't you want to join too?"),
selling your attention to advertisers, and by the way, also building a detailed
profile on everything you do so they can do all of this even better in the future.
It's okay, go on doing whatever you want, we just want to watch! (Through your
own eyeballs if possible.) And mind, this has nothing to do with Facebook
specifically; given the current set of business practices in the tech industry,
this is pretty much what you end up with no matter which big player ends up
owning the thing. (Google is trying to tie you to their services too. As are MS
and Apple.)

That's a very cyberpunk future all right, but one I'd prefer not to live in."

Summary: He thinks that VR is a completely different thing that has the potential to keep gamers even longer "in front of the monitor", but that evil corporations are going to use adds to corrupt everyones soul.