They are smart to do it like this.. I compare it to my governments tax increase on cigarettes. You do it in very small and frequent steps. It is not a big enough deal for a massive uproar because its only a dollar or two at the time. People notice it but they just dont organize anything because it is such a trivial amount or in this case a small feature in a game previously free which becomes paid. Once the next game comes out people have gotten used to the old pay wall and it is already considered not to be a norm.. Just look at how quickly people stopped complaining about overpriced dlc in download form even if they had a standalone physical expansion beforehand which generally offered much more value. I rhink the next step will be for the battlefields and call of duties to implement a complete f2p system while still charging you 60 bucks.. In 5 years time im sure it will be a reality.
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