Here’s How Microsoft Is Advertising Xbox One in Japan, and it Might be Working

[VanceIX]

Ucell said:

VanceIX said:

Because Japan is still a better prospect than either of those. And seeing as that the PS3 is still selling a steady amount, it's hardly dying. No one buys a PS4 there because it has absolutely no Japanese games of importance.

But appealing to Indian and Brazilian gamers is much easier to do than Japanese gamers. Gamers from both trhese countries love God Of War (one of Sony's own IP's and one which also appeals to the west), Uncharted same as God Of War), COD, GTA and AC. All they've got to do is churn out these games on a bi-annual basis and lower the cost of PS4 in these 2 countries (costs $667 in India for example) and there consoles will be a hit.

In Japan, they can't really do much. Atleast that's what it looks like, and even if they can, they'd need to invest a lot of money into Japanese focussed games which wouldn't sell well anywhere else.

Dude, I am Indian (currently living in the US). I can tell you that the vast majority of the population will never be able to afford the PS4, and those that can will probably be uninterested in gaming anyway, seeing as that it simply has never been a hobby there.

In Brazil, you'll have to get the government to lower the huge import taxes first. Until then, you're out of luck.

And tons of Japanese games sell well in the west, what are you talking about? Final Fantasy, Metal Gear Solid, Persona, Ni no Kuni, Bravely Default, Lost Odyssey, etc. all do great in the west. It's just making a game that can appeal to both and then localizing it well.