Here’s How Microsoft Is Advertising Xbox One in Japan, and it Might be Working

[Zod95]

Dr.Henry_Killinger said:

Zod95 said:

You don't understand because you are most probably a logical consumer like me. There's no compelling reason to buy A rather than B when A and B are about the same thing for the same price. Only emotions can lead people to less rational decisions or not even to compare before deciding and thus totally disregarding option B as if it didn't exist. The end result? Some people claiming the XOne only has western games.

This is a flawed way of thinking. You are thinking of the boxes as simple objects in probability not products.

The more similar products are the greater the difference between the two are magnified. Both negative and positive.

No consumer, especially one who will buy anything for 399, will look at the two consoles and pick one randomly.

I was not talking about the machines but the games. Of course the machines are different and one should opt by what he/she thinks to be the best system with the best exclusives.