Bloodborne is a system seller. Here is why.

[Ssenkahdavic]

Id guess with Dark Souls 2 coming out recently, the majority of the rabid Souls hardcore crowd have yet to buy a new console.

Bloodborne will sell systems to those fans (and some others). With Japan Studio's working with From Software on the title (and From Software's recent purchase) it might be the start of a new and fruitful relationship.

From Software's parent Company (Kadokawa Games) most recent game "Demon Gaze" was self published in Japan and Published by NISA in the USA (Who has published a good 95% + of their games on PlayStation Platforms and the most recent non PS platform was the Wii in 2009). It will be very interesting to see who ends up publishing the game, now that FromSoftware is owned by a Publisher.   Sony could very easily rent out the help of Japan Studios to help drop development costs and in exchange get Exclusivity, while Kadokoawa retains ownership of the IP and can publish atleast in Japan (donno if they publish outside  Japan).  Seems like a Win Win but its to bad that I do not think Sony is smart enough for that to happen (IE what happend with Insomniac)