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NobleTeam360 said:

Cool. Now we need someone to do the same to Atari. (Unless someone already did?)

Yep it happened at least multiple times infact their was  a game studio  who got the rights to the name and published a couple of Dragon Ball Z games, the real Atari is alive in a spiritual form called Chuckie Cheeses Nolan Bushnell is the one founder of Chuckie Cheeses.